Looking for ways to grow your business at this year’s baking expo? Be sure to catch me speaking at IBIEducate on how to optimize omni-channel marketing. As a marking professional with over 20 years of digital marketing experience, I can promise that you’ll be interested to hear what insights I have to share. Here’s a taste of what I’ll be sharing with the audience at IBIE 2022.
Companies nowadays need to understand that adopting an omni-channel marketing strategy is vital to stand out in today’s internet noise and attention-overloaded audience. A company’s ultimate goal should be to find ways to maximize convenience for the customer so that every interaction with your company’s brand—across different channels—feels like it’s part of one seamless experience.
To learn more about how BAKERpedia uses omni-channel marketing to make digital connections for our sponsors, check this out.
Stand out with omni-channel marketing
Optimizing a successful omni-channel strategy keeps your messaging, customer data, and product data consistent across all channels. Most companies attempt to do this but few get it right. The ones that do are successful not only in the moment, but long into the future with repeat customers that become loyal advocates for your brand.
Join me for my full talk at IBIEducate for omni-channel marketing do’s and don’ts, plus an interactive Q&A session:
Optimizing Omni-channel Marketing (Stand out in Today’s Attention-overloaded Audience)
- Saturday, September 17, 2022 at IBIE
- 1:30 PM – 2:30 PM
