Baking Pizza and Flatbread: A Guide to Product Development

The global market for pizza and flatbreads is experiencing remarkable growth. Pizza, a beloved baked good, is projected to grow from $148.6 billion to $225 billion by 2030, with a compound annual growth rate (CAGR) of 4.45%. Flatbreads are not far behind, valued at $43.7 billion and expected to reach $70.7 billion by 2030, with a CAGR of 6.2%. These trends reflect consumers’ increasing demand for diverse and healthier baked products, including regional pizza styles and flatbreads like naan, pita, and chapati.
Formulating Pizza and Flatbread
A Guide to Baking Pizza and Flatbread
Get the ultimate resource on cakes and download our free Pocket Guide! Topics in this eBook include:
- Market trends
- The main types of pizza, flatbread and focaccia
- Key ingredients and their functions
- Formulation tips
- Troubleshooting