About Bob Schnyder

Bob is an online marketing professional with over 25 years of experience, who's marketing strategies & tactics have been the subject of several case studies featured in publications such as Wired, Advertising Age, MarketingSherpa and B-to-B online, and iMedia Connection. His unique background, a European MBA in International Business, 4 years working in Japan, and over 20 years of digital marketing experience, he provides a cross functional, world-wide perspective to drive customer interaction. He is currently working at BAKERpedia as the Vice President of Growth.
25 07, 2023

BAKERpedia Donates Its Encyclopedia of Knowledge to ASB to Collaborate and Foster Knowledge Sharing in the Baking Industry

In a groundbreaking partnership, BAKERpedia, the industry’s hub and leading voice for innovative baking solutions, is joining forces with ASB (American Society of Baking), a renowned association dedicated to the advancement of the baking industry. Baking Industry Innovation BAKERpedia will bring awareness to one of the oldest baking associations who is reinventing itself with [...]

13 02, 2023

ASB Announces New Executive Director Ahead of BakingTECH 2023

The American Society of Baking (ASB) announced Kristen Spriggs will be taking on the role of Executive Director. With over 20 years of experience in membership-based organizations, she has a proven track record of creating and supporting communities. Recently, Spriggs served as the Chief Member Services Officer for the American Society for Quality (ASQ), [...]

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