Product Development Bootcamp


January 22-23, 2020

By Dr. Lin Carson and Dr. Jayne Bock

How do you come up with fresh and new product lines for your company that will fly off shelves? And once you come up with an idea, how do you produce it? Get a toolbox for successful product development. We’ll cover how to generate ideas, tools and strategies for market research, and commercialization, as well as ingredient functionality and testing sensory aspects. Then, get a hands-on approach to coming up with a new idea and problems solving!

Sign up for this Bootcamp and get a related seminar for free! Look for your code to the Cannabis Edibles Growth Hacking Seminar on your purchase confirmation page.

Early bird pricing until Jan. 8, 2020

SKU: N/A Category:


Who should attend?

  • QA Supervisors/Managers
  • Technical Support Personnel
  • Research & Development Personnel
  • Anyone problem solving in a bakery production setting

Course Schedule*


I. 8:30-9 am: Registration

II. 9-10 a.m: Generating ideas

  • Screen
  • Test concept
  • Prototyping

III. 10-10:45 am: Market Research

  • Tools available
  • Beta test
  • Logistics/distribution

IV. 10:45-11 am: Break

V. 11-12 pm: Commercialization

  • Scale up
  • How well it’s running on current lines
  • Capital investments and build out

VI. 12-1 p.m. Lunch

VII. 1-2 pm: Ingredient Functionality

VIII. 2-4 pm: Brainstorming/Prep time


I. 9-10 am: Sensory

  • Flavor profile
  • Flavor masking
  • Sensory tests

II. 10-12 pm: Hands-on work

  • Design of experiment (DOE)
  • Scaling up a prototype
  • Identifying control points
  • Mixing and fermenting

III. 12-1 pm Lunch

IV. 1-3 pm Hands-on

  • Baking
  • Analysis of DOE
  • Identifying next steps

V. 3-4 pm: Evaluation and roundtable

  • Analysis of products
  • Problem solve

*Schedule subject to changes

Get one more day of training!

Take the Cannabis Edibles Growth Hacking Seminar



Dr. Lin Carson, BAKERpedia

Lin Carson, PhD

The inability to get technical questions solved on the internet has led Dr. Lin Carson, CEO of BAKERpedia, to her goal of building the world’s biggest baking encyclopedia. Dr. Carson is a bakery expert and a regular speaker within the commercial baking industry. A graduate of Kansas State University and Ohio State University, Dr. Carson has over 20 years in the baking and food industry, building technical service teams and programs. With past experiences at Wendy’s Int’l and Dave’s Killer Bread, Dr. Carson is now helping commercial bakers across the world streamline their quality processes to minimize waste and increase efficiencies.


Dr. Jayne Bock, Wheat Marketing CenterJayne Bock, PhD

Jayne Bock recently joined the Wheat Marketing Center as the Technical Director. She established herself as an industry expert in flour and dough quality testing as an adjunct professor at the University of Guelph before joining C.W. Brabender Instruments as their Global Technical Leader. Jayne has published refereed publications covering topics including wheat and flour quality, dough rheology, gluten structure-function, and the influence of bran on product structure and quality in whole grain products. She has worked extensively with wheat breeders, agronomists, producers, millers and food processors on collaborative projects in the pre-competitive space. Her focus is at the interface of academia and industry to find solutions for emerging issues across the market value chain.


Held at the

Wheat Marketing Center

1200 NW Naito Pkwy | Unit 230 | Portland, OR 97209

Coming from out of town? Stay at the Canopy Hotel and get an exclusive class rate for your room! Book Now

Additional information

How do you want to take this class?

In Person, LIVE Stream


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