Cannabis Edibles Growth Hacking Seminar


February 20, 2020

More and more states are legalizing the use of recreational marijuana. As bakers, this opens up a whole new sector of baked goods. Ready to try it out? This seminar will help you enter this field of edibles, covering important topics such as branding, nutritional side effects, and THC or CBD.

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Who should attend?

  • QA Supervisors/Managers
  • Technical Support Personnel
  • Research & Development Personnel
  • Anyone problem solving in a bakery production setting


I. 8:30-9:15 am: Understanding regulations around CBD and THC

II. 9:15-10 am: Addressing supply chain issues

III. 10:15-10:45 am: Decarboxylation

  • Method and objective of decarboxylation
  • Critical control points to decarboxylation

IV. 10:45-11 am: Branding CBD Products

  • General consumer market research
  • Cannabis consumer market research
  • Putting it all together when thinking about your brand

V. 11-11:45 am: Edibles and nutritional side effects

  • How are edibles broken down in the body?
  • Dosing and scientifically demonstrated benefits and/or side effects

VI. 11:45-12:45 pm: Lunch

VII. 12:45-2:30 pm: Hands on baking

  • Shelf stable edibles
  • Cookies

VII. 2:30-3:30 pm: Flavor technology

  • Flavor systems
  • Complementary flavors
  • Masking flavors
  • Establishing a flavor profile

VIII. 3:30-4:15 pm: Effect of flour on baked goods

  • Classes of wheat
  • Types of flour
  • Understanding flour quality
  • Choosing the right flour for your product

IX. 4:15-5 pm: Q&A Roundtable

*Schedule subject to changes



Dr. Lin Carson, BAKERpedia

Lin Carson, PhD

The inability to get technical questions solved on the internet has led Dr. Lin Carson, CEO of BAKERpedia, to her goal of building the world’s biggest baking encyclopedia. Dr. Carson is a bakery expert and a regular speaker within the commercial baking industry. A graduate of Kansas State University and Ohio State University, Dr. Carson has over 20 years in the baking and food industry, building technical service teams and programs. With past experiences at Wendy’s Int’l and Dave’s Killer Bread, Dr. Carson is now helping commercial bakers across the world streamline their quality processes to minimize waste and increase efficiencies.


Sponsored by:



Held at the

Wheat Marketing Center

1200 NW Naito Pkwy | Unit 230 | Portland, OR 97209

Coming from out of town? Stay at the Canopy Hotel and get an exclusive class rate for your room! Book Now

Additional information

How do you want to take this class?

In Person, LIVE Stream


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